The response to American Airline's firing for a designer who communicated about their design process to an outsider prompted this response: So Serious | Creating Controversy for its own Sake (and How Humility is a Rare Bird Indeed These Days)
The choice quote is this:
They’re not clueless, they're heartless-they exist to make as much money for their shareholders as possible
If that were true, the enterprise would be in much better shape. It's not that employees don't want to make money for the shareholders, it's just that often that is not the goal most immediate in their head
More prominent motivations:
Real enterprise leaders, as rare as they are, align those goals and still manage to make things happen.
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